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GOTV - Part 6 - The Role of Voter Registration

by: Grebner

Fri Dec 10, 2010 at 22:01:46 PM EST


Nothing is more misunderstood in Michigan politics than the potential role of voter registration.  We have ignored the opportunity created by changes in state law that occurred 15 years ago.  And we don't understand why people fail to register, so the efforts we do make are mostly wasted.

Until 1996, when private citizens registered voters in Michigan, they were acting as agents of government, under the law that existed at the time.  Voter registration wasn't a part of campaigning, it was almost the opposite of it:  it was illegal to discuss politics or hand literature to a person who was approached about registering.  While you were acting as a "voter registrar", you stopped being a member of either team, and acted as a neutral observer, like an umpire, or the Red Cross.  As a result of changes to federal law, which created what was called a "mail-in form", Michigan abolished its voter registrar system, and we suddenly became free to use voter registration as a partisan tool.  This should have been a big deal, but apparently nobody told the campaigns or the political parties, which have ignored the change.

Grebner :: GOTV - Part 6 - The Role of Voter Registration

Each fall, on the M.S.U. campus, we approach each student and ask which party they identify with.  If they answer that they're Democrats (or answer a follow-up question correctly) we pull out a pre-printed registration form for their signature.  If they answer "Republican", we apologize for intruding and move on.  Twenty years ago, that conduct would have been literally criminal;  why do our campaigns continue as if it still were?  Any door-to-door effort conducted before the cutoff (28 or 29 days before the election, depending on where Columbus Day falls) ought to include registration as at least a minor component.  When you knock at a door, you discover they've just moved in, or one of the kids is about to turn 18 - so you help them fill out the form and submit it for them, partly to increase their chance of turning out, but partly as a "persuasion" tool, ingratiating the candidate to them.  But that tactic is virtually unheard of in Michigan.

There's a second misunderstanding of voter registration, which is almost as important as the first: why people are unregistered.  There's a myth that people choose not to register to vote for ideological reasons; that's complete nonsense.  In Michigan, if you have a drivers license, you're very likely registered to vote at the same address as shown on the license.  (For this entire discussion, whenever I refer to drivers licenses, I mean to include State IDs, which are handled almost exactly the same.)  

When you obtain a drivers license, renew it, or change the address shown, you'll almost inevitably register to vote or update your registration at the same time.  That's not by choice, but by Secretary of State policy.  They almost refuse to allow you to leave without registering; even if you try not to update your registration, and refuse to sign the offered form, they will process the change.  I have never done an actual study, but I'd be surprised if there were many citizens over 21 who have drivers licenses who are NOT registered to vote - you'd have to be pretty persistent to accomplish it.

[One problematic sub-group deserves mention: people between 18 and 20 years old.  State law is badly written (by the Republicans) so that teenagers are unable to register when most of them first obtain a drivers license, and there is generally no reason for them to appear at a Secretary of State office again until they turn 21, when they come to get their "grown-up" license.  As a result, 18-20 year olds are often NOT registered, unless somebody makes a special effort to reach them.]

Partisan door-to-door voter registration drives are very simple in concept.  You knock at a door, and you compare the residents you meet with a list of people registered at that address:  

  • Each person you find who matches your list is treated as a confirmation - some of them will actually not know they registered - which increases their chance of vote, and which can serve as the lead in to a discussion of whatever agenda you're pushing.
  • Each person who doesn't match the list for that address, but is found registered somewhere else is updated, by completing a registration form.  Michigan has well over 7 million names on its voter rolls, but over two million of those are at outdated addresses.  Those people are "registered" but there's almost no chance they'll actually cast ballots unless somebody corrects their status for them.  This group is predominantly renters, often with shaky credit and highly transient.  They often pay little attention to politics, but they're certainly not disposed to support Republicans, if they vote.  Their turnout probability is greatly improved by being contacted a month before the election, and receiving a new voter registration card in them mail (automatically generated when you turn in the completed form to the local Clerk).
  • People who are NOT registered to vote - whether because they're 18-20, newly arrived from out-of-state, or somehow escaped the system - are registered.  In many cases, you'll find a household consists of both registered and unregistered individuals.  There's very little mom can do about her teenager to get them registered if they won't take the trouble to take care of it.  But with you at the door, asking about the presence of unregistered kids, you may find mom is glad you came by and sees you as an ally.

This kind of canvass is not done "blind"; it relies on accurate walking lists and fairly complex scripts.  If the household is believed to be Republican, you skip it.  If their politics are unknown, the contact starts with an effort to ID them - just as we do on the M.S.U. campus.  If you're in an overwhelmingly Democratic area, or you have previous a Democratic ID for them, you just proceed as if you know you're among friends.  

The pace is pretty slow - five households per hour would be impressive.  If the only goal is to be able to say you have covered a precinct, it's a lot faster to slip a flyer into the screen door.

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Voter registration -- YES (0.00 / 0)
I leaped out of my seat while reading this. I've never understood why voter registration wasn't given more attention! The Democrats in Mount Pleasant were slaughtered -- but won the districts where CMU students vote. (I can't help myself -- FIRE UP CHIPS)

I would argue that there is a strategic move that should be made with people who are 18-22 years old and live away at their university. Although those who are 21+ will most likely be registered, it is my understanding (through painful experience) that they are woefully under-informed as to their rights as a voter (or even basic things such as absentee ballot request).

When it comes specifically to those who are aged 18-22 and attend university, I would blanket register or re-register them, at their dorm or apartment address, regardless if they are registered "back home". Absentee voting is a hilariously naive expectation of busy college students, and Michigan law is flexible when it comes to re-registration (one has to live at their current address for 30 days -- which most college students will have accomplished, prior to Election Day).

This allows those who registered them to hand-hold them through the entire registration/voting process. Even those who are 21 or 22 usually have not voted in the past, so it is frankly a very scary endeavor for them (they aren't political nerds like us -- they lump all government services together, aka voting is like visiting the police department).

I could ramble for days about voter registration, and I would love to continue the discussion. I fancy myself an expert, having done it for two election cycles now, and so I agree strongly that it is an embarrassingly under-utilized campaign tactic.  


Correction (0.00 / 0)
Local Democrats won the PRECINCTS where students vote. NOT districts. Pretty big difference.  

[ Parent ]
It's easy to see how important voter registration is around a college campus. (0.00 / 0)
Under Michigan law, college students - who generally don't previous experience with voting - are victims of almost every glitch in a very glitchy system.  Coping with those glitches, as we've done in East Lansing for 38 years, allows us to transform a campus which is about 57% Democratic into election day tallies around 75%.  The Republicans stand around grumbling about ACORN and George Soros, but can't figure out any way to stop us.  (Nor have they ever convinced Soros to give us any money.)

But the real opportunity isn't on college campuses; it's in low and low-middle income neighborhoods where a large part of the population is simply bypassed by politics.  We just saw an election where 400,000 voting age people failed to vote in Detroit -  people who would have at least 95% of their ballots for the Democratic ticket.  There are trailer parks all over the state where fewer than 10% of the residents actually voted.  The turnout among 20-year-old kids of Democratic parents wasn't much better.

There's no way we can get ALL those people to vote, but we can certainly get SOME of them.  And as I've previously argued, our goal should be to figure out the most productive places to put our efforts, and then do the best we can.  We're a long way from that point today.


[ Parent ]
Turnout (4.00 / 1)
If even half of those missed in Detroit would have turned out, Jocelyn Benson would be our Secretary of State, and that's not even counting the the tens-of-thousands missed in other urban areas around Detroit and the state.  It makes me sick to think of what could have been.  We had the lowest gubernatorial turnout since 1990.

[ Parent ]
"Half" would be a tall target. (0.00 / 0)
Mobilizing 50% of the people who skipped this election may be beyond our reach, given our limited resources, and the wide range of personal circumstances in voters' lives.  But Detroit is less than 10% of the statewide vote - we left plenty of Democratic votes on the table elsewhere.  

Improving the Democratic margin by 200,000 in gubernatorial years may be a reasonable long-term statewide goal. It won't be easy - the easiest course is to continue doing exactly what we have been.


[ Parent ]
Indeed (0.00 / 0)
I used college campuses because I feel that they could provide Democrats with perhaps not the highest-impact, but definitely the lowest-cost return on investment. Give me $6,000 and I could register every student at CMU -- give me $8,000 and I could ID every D and I, then register only them to vote.

I saw firsthand that low-income people are an underutilized demographic. Knocking doors this summer in various trailer parks, half the people off of VoteBulder were bad addresses, and generally campaigns do not find it to be their responsibility to re-register these nice people.

I look forward to your further "GOTV" posts -- it seems as if you're systematically tackling every frustration I have had on every campaign I've worked on. I appreciate it!  


[ Parent ]

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