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Today in, your execution leaves a lot to be desired

by: Eric B.

Tue Jan 15, 2013 at 15:58:14 PM EST

Benevolent overlord Rick Michigan is not so sure that diluting the Pure Michigan tourism logo to pimp Right to Work was the right thing to do.

LANSING -- Gov. Rick Snyder criticized an ad Monday that the Michigan Economic Development Corp. placed in the Wall Street Journal touting Michigan's passage of controversial right-to-work legislation above the Pure Michigan logo as a way to lure business to the state.

It was the first time Snyder directly addressed the furor over the full-page Jan. 8 ad. He gave a mild critique when asked whether it was a mistake.

"I would not have been emphasizing one issue the way it was emphasized in that ad," Snyder said after a luncheon speech at the Lansing Center. "I would have preferred it had had a much broader definition" of what makes Michigan a desirable place to locate a business, Snyder said.

They've been doing this for two years, he says. In other words, they took a successful brand name identified with the intangible goods of Michigan's natural resources and applied it to the mundane stuff of making money. Babbit Nation wins again.

Eric B. :: Today in, your execution leaves a lot to be desired
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Good cop-bad cop
That's all this is.  They do his dirty work, and then he offers some mild admonishments.  That's how he's been doing it for two years, now.

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